Yzabelle Bostyn
VOGUE has named this hidden gem in northern Spain a must visit for 2025.
Iconic fashion magazine Vogue has praised a little-known Spanish region for its ‘rich, rugged soul’.
Asturias, in northern Spain was chosen as travel expert Jenn Rice’s ‘must visit’ for this year as a ‘wild, untamed’ alternative to the curated tourist destinations of Andalucia and Madrid.
“I fell in love with Asturias four years ago while judging the World Cheese Awards in Oviedo… Several visits later, Asturias remains one of the most magical places I’ve ever experienced,” she wrote.
“Nestled between the Cantabrian Sea and the dramatic peaks of the Picos de Europa, this region offers an intoxicating blend of natural beauty, rich culture, and culinary delights that rival even its celebrated neighbor, the Basque Country.”
Rice highlighted the stunning region for its ‘year-round appeal’, with mild winters and ‘refreshingly cool’ summers.
“Thanks to this temperate climate, outdoor adventures—from coastal hikes to mountain-top excursions—are always on the menu,” she said.
From coastal routes to the Camino de Santiago, there’s options for everyone to ‘connect with nature in every season.’
But even though the region has fantastic nature, Asturias’ cities also have a lot to offer.
Rice recommends the ‘magic’ of Gijon’s beach fronts and Art Nouveau architecture, which can be explored on bikes, boats and surf boards.
Nestled in the region she also suggests exploring Spain’s ‘answer to the Cinque Terre’, Lastres for its ‘winding streets and jaw-dropping views of the sea’.
According to Rice, foodies should head to Oviedo, the recently crowned the Spanish Capital of Gastronomy (2024).
“With six protected designations of origin for its cheeses, wines, and cider, Oviedo is already becoming a bucket-list destination for food lovers everywhere,” she said.
The journalist recommends flying directly to the region or travelling on the new high-speed rail line connecting Madrid and Asturias.
“Whether you’re following in Jose Andres’ footsteps for culinary inspiration, chasing outdoor adventures, or seeking a place to slow down, Asturias is the next European destination you need to add to your list,” she concluded.
