4 Feb, 2020 @ 16:39
1 min read

Benidorm hotel trials ‘biodegradable’ toiletries as rampant consumption sees 17.5 million bottles dumped every year

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A GREEN-THINKING hotel in Benidorm is trialling a range of biodegradable toiletries in a bid to cut down on the nauseating consumption of 17.5 million single-use plastic bottles a year.

Benidorm Plaza will use the environmentally-friendly containers to package complimentary shower gels, shampoos and moisturisers used by tourists during their stay on the Costa Blanca.

The ‘innocuous’ new product, called Dropi, is the brainchild of two entrepreneurial students from the University of Alicante who have already won numerous design and sustainability awards for the innovation.

“Tourism can be sustainable,” said Yago Sierras, half of the duo behind the Dropi.

“Hotels are both perpetrators and victims of plastic waste because if a destination is not clean it will cease to be attractive.”

He added that during the trial phase, the team will fill their biodegradable bottles with their own cosmetic products – with the idea that hotel owners will buy empty containers and fill them with their own-brand toiletries in future.

Joshua Parfitt

Joshua James Parfitt is the Costa Blanca correspondent for the Olive Press. He holds a gold-standard NCTJ in multimedia journalism from the award-winning News Associates in Twickenham. His work has been published in the Sunday Times, Esquire, the Mail on Sunday, the Daily Mail, the Sun, the Sun on Sunday, the Mirror, among others. He has appeared on BBC Breakfast to discuss devastating flooding in Spain, as well as making appearances on BBC and LBC radio stations.

Contact me now: joshua@theolivepress.es or call +44 07960046259. Twitter: @jjparfitt

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