19 Nov, 2011 @ 14:58
1 min read

Why Nokia is being mocked in Spain

MOBILE phone giant Nokia has made a Spanish faux pas.

For its latest handset – Lumia – actually means ‘prostitute’ in Spanish.

The little-known term – literally translated as hooker or call girl – has quickly made a comeback as Nokia has been the subject of extensive mocking on the internet.

One user even posted on Twitter: “If Lumia is prostitute in Spanish does that make all Nokia 710 and 800 owners pimps?”

In 1983, the beer company Coors used a catchphrase which was translated into Spanish as ‘Suffer from diarrhoea.’

Eloise Horsfield

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4 Comments

  1. No idea what you´re talking about. Didn´t know Lumia meant prostitute, at least in Castilian Spanish.
    But there are some other examples: the Mitsubishi Pajero or the VW Phaeton (Feto). Nice names.

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